Advertising is a challenge especially if you are on a budget. Small businesses have to be creative and come up with affordable alternatives. Many small businesses find flyers a great way to advertise. Flyers are inexpensive to use. Your flyer should have a sales message or a benefit for using your small business. It is inadvisable to make a flyer with just your business name, address, and a statement about what you do. Write a strong selling message on your flyer. Advertise with Flyers Flyers are a great way to advertise because they are effective in getting your selling points across. They are an easy method of sales literature and can be handed out at trade shows or posted in neighborhood bulletin boards. Flyers Are Inexpensive to Produce Flyers are easy to produce. The cost is low. They can be created on your computer and photocopied. You can use a color printer, if you don’t have a color printer you can buy color paper, and print them with black ink. Ways to Create a Flyer “One large advantage to creating flyers is you have all the space you want. You should design it well and describe your offer thoroughly,” according
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